223 Must-Know Hotel Statistics and Travel Trends in Florence, Italy for 2025

Discover the most compelling hotel statistics and travel trends in Florence for 2025! Whether you're a traveler planning your next adventure or a professional in the hospitality industry, this comprehensive guide of 223 key statistics and travel trends offers valuable insights into Florence's dynamic hotel scene. Backed by data from 1,343 hotels, 417,255 traveler reviews, and 216,955 price points, we unveil the patterns and preferences shaping tourism in this remarkable destination.

Hotel and Travel Statistics for Florence

Top Hotel and Travel Statistics for Florence

  • There are 1,343 hotels operating in Florence.
  • The average hotel rating in Florence is 8.33, based on 330,084 reviews.
  • Travelers can expect to pay around $187 per night for a hotel in Florence.
  • If you're looking for the best month to visit Florence by rating, it's February with an average rating of 8.62.
  • If you're looking for the cheapest month to visit Florence, it's February with an average price of $132.
  • The least popular month to visit Florence is February, attracting only 4.5% of visitors.
  • The most popular month to visit Florence is July, attracting 11.3% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Florence, rating their stays at 8.49 on average.
  • Business Travelers are the least satisfied travelers when visiting Florence, rating their stays at 8.15 on average.
  • Hotel prices in Florence peak in September, with an average price of $313.

Hotel Availability and Types in Florence

Number of Hotels

  • There are 1,343 hotels in Florence.

Distribution by Star Rating

  • Florence has 69 hotels with a 1-star rating, accounting for 5.1% of all hotels.
  • Florence has 55 hotels with a 2-star rating, accounting for 4.1% of all hotels.
  • Florence has 228 hotels with a 3-star rating, accounting for 17.0% of all hotels.
  • Florence has 190 hotels with a 4-star rating, accounting for 14.1% of all hotels.
  • Florence has 84 hotels with a 5-star rating, accounting for 6.3% of all hotels.
  • We also have 717 hotels with an unknown star rating in Florence, accounting for 53.4% of all hotels.
  • The average price of a hotel in Florence is $187 per night.
  • The average price of a 1-star hotel in Florence is $141 per night.
  • The average price of a 2-star hotel in Florence is $154 per night.
  • The average price of a 3-star hotel in Florence is $170 per night.
  • The average price of a 4-star hotel in Florence is $267 per night.
  • The average price of a 5-star hotel in Florence is $361 per night.
  • The average price of a hotel in Florence with an unknown star rating is $161 per night.
  • There are 149 hotels in Florence priced in the $50-$100 range, accounting for 14.9% of all hotels.
  • There are 607 hotels in Florence priced in the $100-$200 range, accounting for 60.5% of all hotels.
  • There are 218 hotels in Florence priced in the $200-$500 range, accounting for 21.7% of all hotels.
  • There are 22 hotels in Florence priced in the $500-$1000 range, accounting for 2.2% of all hotels.
  • There are 7 hotels in Florence priced in the $1000+ range, accounting for 0.7% of all hotels.
  • The average price of a hotel in Florence in January is $143.
  • The average price of a hotel in Florence in February is $132.
  • The average price of a hotel in Florence in March is $179.
  • The average price of a hotel in Florence in April is $235.
  • The average price of a hotel in Florence in May is $279.
  • The average price of a hotel in Florence in June is $299.
  • The average price of a hotel in Florence in July is $271.
  • The average price of a hotel in Florence in August is $241.
  • The average price of a hotel in Florence in September is $313.
  • The average price of a hotel in Florence in October is $230.
  • The average price of a hotel in Florence in November is $165.
  • The average price of a hotel in Florence in December is $148.

Hotel Ratings and Reviews in Florence

Number of Reviews

  • We've collected 417,677 reviews for hotels in Florence.

Review Distribution by Traveler Type

  • There are 18,143 reviews from business travelers in Florence, accounting for 4.3% of all reviews.
  • There are 194,121 reviews from couples in Florence, accounting for 46.5% of all reviews.
  • There are 97,545 reviews from families in Florence, accounting for 23.4% of all reviews.
  • There are 16,667 reviews from friends in Florence, accounting for 4.0% of all reviews.
  • There are 29,316 reviews from group travelers in Florence, accounting for 7.0% of all reviews.
  • There are 39,939 reviews from solo travelers in Florence, accounting for 9.6% of all reviews.
  • There are 21,946 reviews from travelers with an unknown type in Florence, accounting for 5.3% of all reviews.

Average Hotel Ratings Over Time

  • The average rating for hotels in Florence in 2024 was 8.30, based on 82,596 reviews.
  • The average rating for hotels in Florence in 2023 was 8.26, based on 99,036 reviews.
  • The average rating for hotels in Florence in 2022 was 8.40, based on 77,032 reviews.
  • The average rating for hotels in Florence in 2021 was 8.43, based on 8,820 reviews.
  • The average rating for hotels in Florence in 2020 was 8.57, based on 3,067 reviews.
  • The average rating for hotels in Florence in 2019 was 8.26, based on 16,269 reviews.
  • The average rating for hotels in Florence in 2018 was 8.40, based on 16,693 reviews.
  • The average rating for hotels in Florence in 2017 was 8.29, based on 17,969 reviews.
  • The average rating for hotels in Florence in 2016 was 8.35, based on 17,944 reviews.
  • The average rating for hotels in Florence in 2015 was 8.24, based on 17,252 reviews.
  • The average rating for hotels in Florence in 2014 was 8.14, based on 14,800 reviews.
  • The average rating for hotels in Florence in 2013 was 8.15, based on 13,686 reviews.
  • The average rating for hotels in Florence in 2012 was 8.14, based on 11,310 reviews.
  • The average rating for hotels in Florence in 2011 was 8.08, based on 8,546 reviews.
  • The average rating for hotels in Florence in 2010 was 7.94, based on 5,629 reviews.
  • The average rating for hotels in Florence in 2009 was 8.12, based on 4,616 reviews.
  • The average rating for hotels in Florence in 2008 was 7.82, based on 2,890 reviews.
  • The average rating for hotels in Florence in 2007 was 7.57, based on 2,670 reviews.
  • The average rating for hotels in Florence in 2006 was 7.68, based on 2,046 reviews.
  • The average rating for hotels in Florence in 2005 was 7.85, based on 1,572 reviews.
  • The average rating for hotels in Florence in 2004 was 7.67, based on 1,007 reviews.
  • The average rating for hotels in Florence in 2003 was 7.85, based on 274 reviews.
  • The average rating for hotels in Florence in 2002 was 7.69, based on 25 reviews.

Average Ratings by Star Rating

  • The average rating for 1-star hotels in Florence is 8.29.
  • The average rating for 2-star hotels in Florence is 7.84.
  • The average rating for 3-star hotels in Florence is 7.95.
  • The average rating for 4-star hotels in Florence is 8.56.
  • The average rating for 5-star hotels in Florence is 8.72.
  • The average rating for hotels in Florence with an unknown star rating is 8.35.

Average Ratings by Traveler Type

  • The average rating for business travelers in Florence is 8.15.
  • The average rating for couples in Florence is 8.30.
  • The average rating for families in Florence is 8.32.
  • The average rating for friends in Florence is 8.24.
  • The average rating for group travelers in Florence is 8.48.
  • The average rating for solo travelers in Florence is 8.49.
  • The average rating for travelers with an unknown type in Florence is 8.27.

Best Months to Visit by Ratings

  • The average rating for hotels in Florence in January is 8.44.
  • The average rating for hotels in Florence in February is 8.62.
  • The average rating for hotels in Florence in March is 8.53.
  • The average rating for hotels in Florence in April is 8.33.
  • The average rating for hotels in Florence in May is 8.32.
  • The average rating for hotels in Florence in June is 8.30.
  • The average rating for hotels in Florence in July is 8.36.
  • The average rating for hotels in Florence in August is 8.42.
  • The average rating for hotels in Florence in September is 8.36.
  • The average rating for hotels in Florence in October is 8.26.
  • The average rating for hotels in Florence in November is 8.46.
  • The average rating for hotels in Florence in December is 8.49.

Seasons in Florence

The seasons in Florence are determined by the percentage of reviews for each month.

Low Season in Florence

  • January (5.0%)
  • February (4.5%)
  • March (6.0%)
  • December (4.8%)

Shoulder Season in Florence

  • April (8.4%)
  • May (10.1%)
  • June (10.3%)
  • November (6.9%)

High Season in Florence

  • July (11.3%)
  • August (10.9%)
  • September (11.0%)
  • October (10.9%)

Hotel and Travel Statistics for Spa Hotels in Florence

Top Hotel and Travel Statistics for Spa Hotels in Florence

  • There are 55 Spa Hotels operating in Florence.
  • The average rating for Spa Hotels in Florence is 8.86, based on 43,819 reviews.
  • Travelers can expect to pay around $364 per night for a Spa Hotel in Florence.
  • If you're looking for the best month to book a Spa Hotel in Florence by rating, it's February, with an average rating of 9.12.
  • If you're looking for the cheapest month to book a Spa Hotel in Florence, it's February, with an average price of $217.
  • The least popular month to book a Spa Hotel in Florence is February, attracting only 5.2% of visitors.
  • The most popular month to book a Spa Hotel in Florence is August, attracting 11.7% of visitors.
  • Solo Travelers are the most satisfied travelers when visiting Spa Hotels in Florence, rating their stays at 8.91 on average.
  • Business Travelers are the least satisfied travelers when visiting Spa Hotels in Florence, rating their stays at 8.69 on average.
  • Spa Hotel prices in Florence peak in September, with an average price of $570.

Availability and Types of Spa Hotels in Florence

Number of Spa Hotels

  • There are 55 Spa Hotels in Florence.

Star Rating Distribution for Spa Hotels

  • There are 1 Spa Hotels in Florence with a 2-star rating, accounting for 1.8% of all Spa Hotels.
  • There are 7 Spa Hotels in Florence with a 3-star rating, accounting for 12.7% of all Spa Hotels.
  • There are 26 Spa Hotels in Florence with a 4-star rating, accounting for 47.3% of all Spa Hotels.
  • There are 17 Spa Hotels in Florence with a 5-star rating, accounting for 30.9% of all Spa Hotels.
  • There are 4 Spa Hotels in Florence with an unknown star rating, accounting for 7.3% of all Spa Hotels.
  • The average price for Spa Hotels in Florence is $364.
  • The average price for 2-star Spa Hotels in Florence is $205.
  • The average price for 3-star Spa Hotels in Florence is $217.
  • The average price for 4-star Spa Hotels in Florence is $233.
  • The average price for 5-star Spa Hotels in Florence is $614.
  • The average price for Spa Hotels with an unknown star rating in Florence is $415.
  • There are 14 Spa Hotels in Florence priced in the $100-$200 range, accounting for 25.9% of all Spa Hotels.
  • There are 29 Spa Hotels in Florence priced in the $200-$500 range, accounting for 53.7% of all Spa Hotels.
  • There are 8 Spa Hotels in Florence priced in the $500-$1000 range, accounting for 14.8% of all Spa Hotels.
  • There are 3 Spa Hotels in Florence priced in the $1000+ range, accounting for 5.6% of all Spa Hotels.
  • The average price for Spa Hotels in Florence in January is $242.
  • The average price for Spa Hotels in Florence in February is $217.
  • The average price for Spa Hotels in Florence in March is $251.
  • The average price for Spa Hotels in Florence in April is $397.
  • The average price for Spa Hotels in Florence in May is $503.
  • The average price for Spa Hotels in Florence in June is $522.
  • The average price for Spa Hotels in Florence in July is $449.
  • The average price for Spa Hotels in Florence in August is $371.
  • The average price for Spa Hotels in Florence in September is $570.
  • The average price for Spa Hotels in Florence in October is $456.
  • The average price for Spa Hotels in Florence in November is $291.
  • The average price for Spa Hotels in Florence in December is $257.

Ratings and Reviews for Spa Hotels in Florence

Number of Reviews for Spa Hotels

  • We've collected 51,298 reviews for Spa Hotels in Florence.

Review Distribution for Spa Hotels

  • There are 2,463 reviews for Spa Hotels from business travelers in Florence, accounting for 4.8% of all reviews.
  • There are 26,947 reviews for Spa Hotels from couples in Florence, accounting for 52.5% of all reviews.
  • There are 11,222 reviews for Spa Hotels from families in Florence, accounting for 21.9% of all reviews.
  • There are 2,242 reviews for Spa Hotels from friends in Florence, accounting for 4.4% of all reviews.
  • There are 1,999 reviews for Spa Hotels from group travelers in Florence, accounting for 3.9% of all reviews.
  • There are 2,975 reviews for Spa Hotels from solo travelers in Florence, accounting for 5.8% of all reviews.
  • There are 3,450 reviews for Spa Hotels from travelers with an unknown type in Florence, accounting for 6.7% of all reviews.

Average Rating Over Time for Spa Hotels

  • The average rating for Spa Hotels in Florence in 2024 was 8.87, based on 7,327 reviews.
  • The average rating for Spa Hotels in Florence in 2023 was 8.81, based on 9,927 reviews.
  • The average rating for Spa Hotels in Florence in 2022 was 8.74, based on 7,345 reviews.
  • The average rating for Spa Hotels in Florence in 2021 was 8.59, based on 997 reviews.
  • The average rating for Spa Hotels in Florence in 2020 was 8.94, based on 479 reviews.
  • The average rating for Spa Hotels in Florence in 2019 was 8.94, based on 2,590 reviews.
  • The average rating for Spa Hotels in Florence in 2018 was 8.76, based on 3,124 reviews.
  • The average rating for Spa Hotels in Florence in 2017 was 8.82, based on 3,680 reviews.
  • The average rating for Spa Hotels in Florence in 2016 was 9.03, based on 3,394 reviews.
  • The average rating for Spa Hotels in Florence in 2015 was 8.78, based on 3,143 reviews.
  • The average rating for Spa Hotels in Florence in 2014 was 8.80, based on 2,493 reviews.
  • The average rating for Spa Hotels in Florence in 2013 was 8.78, based on 2,175 reviews.
  • The average rating for Spa Hotels in Florence in 2012 was 8.69, based on 1,674 reviews.
  • The average rating for Spa Hotels in Florence in 2011 was 8.69, based on 1,005 reviews.
  • The average rating for Spa Hotels in Florence in 2010 was 8.68, based on 589 reviews.
  • The average rating for Spa Hotels in Florence in 2009 was 8.42, based on 421 reviews.
  • The average rating for Spa Hotels in Florence in 2008 was 8.22, based on 226 reviews.
  • The average rating for Spa Hotels in Florence in 2007 was 8.20, based on 238 reviews.
  • The average rating for Spa Hotels in Florence in 2006 was 8.20, based on 247 reviews.
  • The average rating for Spa Hotels in Florence in 2005 was 8.62, based on 134 reviews.
  • The average rating for Spa Hotels in Florence in 2004 was 8.89, based on 65 reviews.
  • The average rating for Spa Hotels in Florence in 2003 was 9.42, based on 21 reviews.

Average Rating by Star Rating for Spa Hotels

  • The average rating for 2-star Spa Hotels in Florence is 7.72.
  • The average rating for 3-star Spa Hotels in Florence is 8.67.
  • The average rating for 4-star Spa Hotels in Florence is 8.67.
  • The average rating for 5-star Spa Hotels in Florence is 9.20.
  • The average rating for Spa Hotels with an unknown star rating in Florence is 9.52.

Average Rating by Traveler Type for Spa Hotels

  • The average rating of Spa Hotels from business travelers in Florence is 8.69.
  • The average rating of Spa Hotels from couples in Florence is 8.89.
  • The average rating of Spa Hotels from families in Florence is 8.89.
  • The average rating of Spa Hotels from friends in Florence is 8.85.
  • The average rating of Spa Hotels from group travelers in Florence is 8.79.
  • The average rating of Spa Hotels from solo travelers in Florence is 8.91.
  • The average rating of Spa Hotels from travelers with an unknown type in Florence is 8.82.

Best Month to Stay at a Spa Hotel by Rating

  • The average rating for Spa Hotel in Florence in January is 9.02.
  • The average rating for Spa Hotel in Florence in February is 9.12.
  • The average rating for Spa Hotel in Florence in March is 9.00.
  • The average rating for Spa Hotel in Florence in April is 8.88.
  • The average rating for Spa Hotel in Florence in May is 8.80.
  • The average rating for Spa Hotel in Florence in June is 8.81.
  • The average rating for Spa Hotel in Florence in July is 8.78.
  • The average rating for Spa Hotel in Florence in August is 8.93.
  • The average rating for Spa Hotel in Florence in September is 8.88.
  • The average rating for Spa Hotel in Florence in October is 8.79.
  • The average rating for Spa Hotel in Florence in November is 8.96.
  • The average rating for Spa Hotel in Florence in December is 9.06.

Seasons for Spa Hotels in Florence

The seasons in Florence are determined by the percentage of reviews for Spa Hotels in each month.

Low Season for Spa Hotels in Florence

  • January (5.6%)
  • February (5.2%)
  • March (6.3%)
  • December (5.4%)

Shoulder Season for Spa Hotels in Florence

  • April (8.1%)
  • May (9.2%)
  • June (9.5%)
  • November (6.9%)

High Season for Spa Hotels in Florence

  • July (11.1%)
  • August (11.7%)
  • September (10.7%)
  • October (10.2%)